At school we were taught that there is only one way to solve a problem. With test and essays, we had to provide an answer exactly in accordance to the teachers answer book.
If I were to ask you what is 7 and 7 equal, the only answer is 14? right?
Wrong. I have not said what 7 is, whether its a number 7 or 7 eggs or written like “Seven” or any other definition.
The point from this silly example is that there is always more than one way to do anything. This is a key insight to the innovation process.
What do we do when we are thinking of ideas? We often stop thinking of new ideas once we come to one we think is right. This is exactly the mentality as the 7 + 7 example.
Keep going, create more ideas. You will find miracles.
